Air Duct Brothers
Regional SEO & Paid Search optimization dashboard. Currently trailing high-intent organic traffic growth for the Tri-State area.
edit_documentOpen WorkspaceEditorial Intelligence
What Happened
Organic search visibility for "Air Duct Cleaning NYC" spiked by 28% following the April core update. Lead volume peaked during the third week of the month, coinciding with seasonal allergy alerts in the Northeast region.
Why It Worked
Our pivot to "Service Area Pages" localized content allowed us to capture hyper-local long-tail keywords. The implementation of high-resolution video testimonials increased landing page dwell time by 45 seconds on average.
What’s Next
Recommend scaling Paid Search budget for "Emergency Cleaning" terms as we enter the summer season. We will initiate A/B testing on the booking widget to reduce friction in the mobile scheduling flow.